Keith Schofield‘s latest playfully-shot piece for Captain Morgan is eager to break people from doomscrolling with these opposable digits forcing their owners out for a drink. Produced by Caviar London with Anomaly, the execution of ‘Thumbs’ is made all the greater by the attention to detail on the mini-props and reimagining …
KEITH SCHOFIELD directs new campaign for Huggies
Acclaimed commercial and music video director, Keith Schofield has partnered with Quality Meats to create a new campaign for Huggies, which was recently voted Shots ‘Ad of The Week’. The new spot features babies of all shapes and sizes moving their butts, set to a quirky dance track, highlighting the different movements babies can comfortably …