PRETTYBIRD’s LUCRECIA TAORMINA partners with Wieden+Kennedy Tokyo

Directed by Lucrecia Taormina in partnership with Wieden+Kennedy Tokyo, Korea’s largest food brand, bibigo, has launched a new global campaign encouraging the world to ‘Live Delicious’. The piece shows how there are many different ways and occasions to ‘live delicious’ while capturing that K-pop energy.

View more of LUCRECIA TAORMINA‘s work here.